Manny Soto, founder and CEO of The Financial Architects, is back. Mentored by Ed Mylett, broke at 29 making $8 an hour, sleeping in his car for two weeks rather than calling home, and now running 34 locations with zero debt. The $4.2 trillion California wealth transfer, why he’d take $1 million cash over $10 million in assets, the save 30% rule, the biggest lie the middle class believes, why he wo

Entrepreneur Tony Murray sits down with Joe. Talking his way into college, getting told by a hedge fund veteran to run from finance, quitting everything to backpack Guatemala with a camera, and the campfire conversation that became a business. Then working under Shark Tank's Kevin Harrington, helping startups raise $84 million at the Tampa Bay Wave, buying $12K desert land and turning it into a gl

Kirsten and Eddie of On Que Style sit down with Joe. Sixteen years curating the Hermes Birkin game — the $43,000 bag flip, Birkins north of $280K, why you can't just walk in and buy a Richard Mille, the seven fake Birkins worth $100K that walked into their store, the safe room, Lloyd's of London, and how Instagram and TikTok lives move 20 pieces every two hours. Plus the plan to consolidate 600 co

Former WBC title challenger Ronald Gavril sits down with Joe. From working a farm in Romania to ten years as national champion, landing in Laguna Beach with nothing, a manager who stopped paying, and the sparring session that got Floyd Mayweather's attention. The Benavidez wars, the split decision people still argue about, calling for the trilogy, and why the fight mentality never turns off. New e

Corporate securities lawyer Eric Cox sits down with Joe. From Cooley and Silicon Valley to head counsel at Story Law and NetCapital, where a couple hundred companies have raised around $100 million through equity crowdfunding. The friend who turned $25K into $135 million on Uber, why a third of venture dollars burn on marketing, the $100 truck driver investor, the graphene deal that could change e

Netflix's The Ultimatum star Zaina Sesay sits down with Joe. What the show didn't air, watching her ex become the initiator on camera, the rumor that broke her, and rebuilding in public. From Sierra Leone roots and a high school YouTube channel to MTV, quitting corporate a month into a Snapchat program, and turning heartbreak into Glow Inside Out. Faith, egg freezing at 33, the glow test philosoph

Four time NBA champion John Salley sits down with Joe in Detroit. The first player to win titles with three teams gets into the real Bad Boys era, what people get wrong about Michael Jordan, Kobe's work ethic, Rodman before the hair, why he calls fame an unbelievable drug, the four cars and one ass lesson from Will Smith's dad on money, stem cells and veganism at seven feet tall, and why athletes

Tech founder and designer Radames sits down with Joe. He built his first app empire at 14 to pay his parents' bills, lost it all when the market caught up, rebuilt through Saks Fifth Avenue and luxury fashion houses, and launched Follo, a social app built on vibe instead of rage bait. Then the accident that cracked his skull open, the recovery that changed everything, and why he moved back to the

Financial educator Kayla Bailey sits down with Joe. From Calgary to LA on a dream, partnering with Marshall Faulk and Dave Meltzer, and teaching the 97% what school never did. They get into money habits versus money problems, teaching kids financial literacy through trading cards, why smart people still make dumb money decisions, the infinite banking strategy wealthy people use, whether buying a h

Celebrity event planner David Tutera sits down with Joe. The star of My Fair Wedding built an empire designing events for the biggest names in the world. He gets into how an ugly decor comment launched his career, the J.Lo fragrance party that fell apart on arrival, bridezilla stories, Barbara Walters and Star Jones, pivoting the whole business when the world shut down, and why serving people alwa

Real estate power players Amanda Lynn and Kat Nova sit down with Joe. Selling Kanye's bunker for thirty million, what's real and what's staged on Selling Sunset, why deejaying became the ultimate lead funnel, building a personal brand that closes deals, the LA luxury market after the fires, and why collaboration beats competition. New episodes every week. Pour up.

Former world champion Victor Ortiz sits down with Joe. Abandoned at seven, living alone as a kid, foster care, the fight that sent him to juvie, and the woman who changed his life. Then the title shot he chased against everyone's advice, going back to work the next day as champion, the Stallone phone call he thought was a prank, the Mayweather press tour, and the faith that rebuilt him. New episod

Gen Z creator and entrepreneur Asher Lara sits down with Joe. Dropping out to bet on social media, building 8 million subscribers, the real formula behind going viral, brand deals and building an agency, Pokemon and One Piece card investing, why personal brand beats a resume, and turning attention into a real business. New episodes every week. Pour up.

Wahoo's Fish Taco founder Wing Lam sits down with Joe after 38 years in the game. Buying Thrifty Ice Cream, why AI still can't replace hospitality, the trades comeback, launching brands on social media, referrals over everything, the mistakes that cost him a fortune, and why networking is the biggest opportunity most people miss. New episodes every week. Pour up. Advertising Inquiries: https://red

Bravo star, top LA realtor, and serial entrepreneur Reza Farahan sits down with Joe. Nine seasons of reality TV, coming out to a Middle Eastern family, learning the hustle from an immigrant father, the Persian rug game, why haters are a scoreboard, and how he stacks assets instead of flexing. Real talk on money, authenticity, and building real wealth. New episodes every week. Pour up.

Real estate titans and life partners Wendy Davis and Cesar Martinez sit down with Joe. High school sweethearts turned business power couple, they get into building the Wendy Davis Group, going all in during the 2020 boom, servant leadership, the discipline behind winning, Tony Robbins, coaching and mentorship, and why your network is your net worth. New episodes every week. Pour up. Chapters: 00:0

Comedian. Netflix star. Former lawyer. Tehran Von Ghasri sits down with Joe for one of the funniest, most layered conversations of the season. Growing up Black and Iranian, walking away from law for comedy, the immigrant grind, bombing on stage and learning from it, what makes Chappelle and Kevin Hart great, real estate and house hacking, and why your network builds your net worth. New episodes ev

Former pro basketball player. Former CEO of Von Dutch. Serial entrepreneur. Joe Wallace sits down with Joe Shalaby and holds nothing back — the FBI story, buying a thousand foreclosed homes, building a sports agency, Von Miller's chicken brand, Galaxy marketplace, lessons from Magic Johnson, Kareem, and Floyd Mayweather, and why your network is your net worth. Advertising Inquiries: https://redcir

Joe sits down with two powerhouses — mindset coach and bestselling author Natasha Graziano and personal brand architect Alisa Jacobs. They get into morning routines, scripting, the RMS method, building a brand before personal brand was even a thing, AI and human identity, feminine leadership, confidence, and what it really takes to show up in a male dominated space. New episodes every week. Pour u

Six time UFC world champion. Army veteran. Actor. Entrepreneur. Joe sits down with Randy "The Natural" Couture to hear the story behind the legend. The Army days, the Wild West era of UFC, dominating two weight classes, life after fighting, and the financial lessons most athletes learn too late. New episodes every week. Pour up.